Our programs and initiatives reflect our commitment to bridging the gap and working cohesively with brands that are addressing the five components of social determinants of health.
We’re professionals from various backgrounds, cultures, and life experiences.
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Latino Connection is the national leader in community education and health outreach, forging initiatives that are first of their kind spanning beyond the borders of Pennsylvania. Read On
Our Expertise
Latino Connection is equipped to implement educational programs in at-risk communities to increase health literacy resulting in better health outcomes and higher life expectancy.
To get our messages and education across to various audiences, we have implemented unconventional and innovative ways to meet people where they work, live, and play.
Meet Our Team
George Fernandez
President & CEO
By combining his authentic experience with a passion for communication and service, George Fernandez helps clients build positive, profitable, and sustainable connections with the Latino community. A servant leader at heart, Fernandez remains heavily involved in the local community..…
Read George's Story
Keyla Santana
Corporate Events & Communications Manager
Michelle Connett-Bergstein
Creative Director and Senior Graphic Designer
Katherine Vargas
Office Manager
Jean Cubilette
Project Manager
Vedsaida Lorenzo
Community Health Worker
Nelson Mena
Project Manager
Conchita Merino
Community Health Worker
Certified & Licensed
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ServSafe® -
Drivers with CDLs -
CPR, First Aid and AED -
Pennie (Pennsylvania Health Insurance Marketplace) Assistors -
Lifestyle Coaching for the CDC Diabetes Prevention Program -
American Lung Association Freedom from Smoking -
Spanish Translation and Interpretation Certification from Alta Language
Awards & Recognition
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2023 AVA Digital Awards / Honorable Mention
Digital Marketing Social CampaignMi Mejor Amigo/ My Best Friend
View Initiative -
2023 AVA Digital Awards / Gold
Community Outreach and ActivationCATE COVID-19 Mobile Response Unit
View Case Study -
2023 AVA Digital Awards / Platinum
Community Medicare Tour Outreach and ActivationGateway Health Wholecare Medicare Tour
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2023 AVA Digital Awards / Platinum
Digital Marketing Social CampaignDO IT FOR THEM Smoking Cessation Campaign
View Initiative -
2021 Davey Award / Gold
Integrated Campaign Cause MarketingCATE, The COVID-19 Mobile Response Unit
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2021 Davey Award / Silver
Integrated Campaign Diversity, Equity and InclusionGateway Health Wholecare Medicate Tour 2020
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2021 MarCom Award / Platinum
Comm / PR / Corporate Social ResponsibilityGateway Health Wholecare Medicate Tour 2020
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2021 MarCom Award / Gold
Comm / PR / Communication Plan or ResponseMi Mejor Amigo / My Best Friend
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2021 Social Innovations Award
Publicly Nominated Runner Up: COVID-19 InnovationsGeorge Fernandez
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2020 CPBJ Game Changer
Most Admired CEO – Non ProfitGeorge Fernandez
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2020 MarCom Award / Gold
Strategic Communications, Crisis Communication Plan or ResponseProtect Yourself and Others
View Initiative -
2020 Davey Award / Silver
Social Campaigns & Series, Health and WellnessProtect Yourself and Others
View Initiative -
2020 Davey Award / Gold
Social Campaigns & Series, Health and WellnessDo It For Them
View Initiative -
2020 HRC CREDC Catalyst Award
Business Diversity & Inclusion ChampionGeorge Fernandez
What do our clients say?
Justin Donofrio
Program Services Manager
Don Mazza
Executive Director of Community Development, Sales and Marketing
Aetna
Eddie Morán
Mayor
City of Reading
Mary Oliveira
Director of Membership
The PA Chamber of Business and Industry
Rachel L. Levine, MD
Secretary of Health
Commonwealth of Pennsylvania
Latino Connection has helped our organization with multiple projects, expanding the reach of our programs into the Latino community. We are thankful for the collaborative partnership with Latino Connection.
Justin Donofrio
Program Services Manager
We celebrate George and the Latino Connection and what they continue to do over and over again for our communities throughout Pennsylvania.
Don Mazza
Executive Director of Community Development, Sales and Marketing
Aetna
With nearly 70 percent of Reading’s population being Latino and Spanish-speaking, we have been able to partner with Latino Connection on key outreach initiatives and education on the importance of vaccines.
Eddie Morán
Mayor
City of Reading
Under the leadership of George Fernandez, Latino Connection has built a network of meaningful and strategic relationships with corporate entities across Pennsylvania and around the world. The Chamber is proud to have Latino Connection as a member and looks forward to working together on initiatives for the Latino community in the Commonwealth.
Mary Oliveira
Director of Membership
The PA Chamber of Business and Industry
Latino Connection has a commitment to creating pathways to health equity for everyone.
Rachel L. Levine, MD
Secretary of Health
Commonwealth of Pennsylvania
